THE BIGGER STORY
We r in a day and age where the music industry is condensing and
minimizing minute by minute -Polygram and Seagrams, EMI and Time Warner, AOL
and Time Warner. As a result, many artists who don't have instant hits and
need real nurturing get cut loose from their record label. It seems as
though the "Ani DiFranco" style artist needs 2 flourish...one who takes
matters in2 her own hands, one who does not get extinguished when the label
pulls the plug, stops financing or promoting.
Shining examples of artists /record company woes:
-JOAN JETT - turned down by 23 record labels starts her own label Blackheart
in 1980.
-ARTISTS LOST IN THE MERGERS- like Joan Osborne, Tracy Bonham, tons more.
-ARTISTS WHO GET DROPPED BECAUSE ITS "TOO LONG TERM 2 BREAK HER" LIKE
JONATHA BROOKE
Jonatha Brooke is a poignant and beloved singer/songwriter who is loved by
droves of fans who pack in at her sell out shows around the country. But
due 2 record company trauma, her name is still not widely known.
Prior to 1998, Jonatha Brooke was a developing artist on MCA Records; a
remarkably adored artist with fans who border on obsessed and a critic's
darling who made many end-of-the-year Top 10 lists. One of the music
industry's casualites, Jonatha's label decided "not 2 pick up the option"
and she finds herself out on her own.
Intent on optimism, Jonatha has become decidedly "independent." She refuses
2 b stifled by the fact that she is not affiliated with a major label-a
plague that ends the career of less confident artists. In fact, Jonatha
made a plan--2 make her own records and release them on her own. This has
been as much as a success as it can be using her own resources. Naturally,
she again garnered thousands of rave articles. Now her dilemma is what 2
do next?
